PR Agency One, an integrated consumer and B2B PR consultancy, has been appointed by PushDoctor.co.uk, Europe’s largest GP marketplace, with a network of 7,000 UK GMC-registered GPs, to launch the brand within consumer and trade press, and develop the video GP consultation category.
PushDoctor.co.uk, an NHS-commissioned online service connects patients with GMC-registered UK General Practitioners, via secure video consultations, wherever they are.
Founded in 2013 with the aim of providing high quality care that works for the people, it was the first On-Demand Remote Care provider to launch in the UK App Store, and has grown to become one of the fastest-growing clinician networks in the country.
The company has appointed PR Agency One to help to launch the brand and support its market-leading status within the important digital primary care sector.
James Crawford, managing director at PR Agency One, said: “PushDoctor.co.uk is an incredibly exciting new service which is seriously changing the way we engage and interact with primary care in the UK – we are very pleased to be able to help them lead the way, and be appointed as their first retained PR agency.
"We have been tasked with launching the brand to the UK market, and assist in developing and establishing the digital health sector. Our remit also includes introducing their disruptive on-demand digital health service to the British public, and pushing forward the cultural shift towards accessible and user friendly online healthcare as a consistent and always-on port of call for patients who want advice from a UK GP in real-time.”
Eren Ozagir, CEO and founder at PushDoctor.co.uk, added: “PR Agency One were highly recommended to us because of their success in launching multiple digital brands, and delivering outstanding measurable results. We have made seeing a UK GP in under 6 minutes a reality for patients and we plan to work with PR Agency One to bring this patient-choice to the hands of as many people as possible; and PR Agency One are on this amazing but important journey with us. We are transforming the choices that people can make about their care and that of their families and helping them better connect in the existing healthcare eco-system.”
PushDoctor.co.uk recently raised $8.2 million in Series A funding, jointly lead by Oxford Capital Partners and Draper Esprit, who were joined by Partech Ventures. PushDoctor.co.uk joins a stable of high-profile game-changing digital companies including Lyst, Graze.com, Trust Pilot, Made.com and these same stables have previously been home to Tesla Motors, SKYPE and Baidu.
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