Award-winning video agency WhiteNoise Media continue their working partnership with global brand Michelin, as they produce a promotional video for the newly launching Michelin Tyre Pressure Management System.
Michelin approached WhiteNoise Media to produce the creative for the launch of the Michelin Tyre Pressure Management System, which would communicate the benefits of the product and also its ease of use. The video will be used across social media, online channels, at B2B events and exhibitions.
"Michelin is a globally renowned brand so its always fun to work with them on creative projects."
Lee Holdsworth, CEO of WhiteNoise Media
Distributed by Fit2Go, Michelin’s Tyre Pressure Management System is a user-friendly, wireless device which improves tyre and consequently driver safety across most vehicle types - whether you’re driving a caravan, trailer or car, the windscreen receiver will automatically detect the tyre sensors and monitor information in real time. A separate pressure checker also allows you to measure tyre pressure anywhere, at any time.
Incorrect tyre pressure can lead to accidents, blowouts, increased fuel consumption and decreased tyre life, so this Michelin device offers a simple and reliable way of saving tyres, saving money - and even saving lives. Anti-theft technology means the sensors can remain on the wheels, ensuring that tyre data is effortlessly monitored and any changes are flagged with a warning light on the receiver.
Lee Holdsworth, CEO of WhiteNoise Media, said: “Michelin is a globally renowned brand so it’s always fun to work with them on creative projects. The Tyre Pressure Management System is a versatile product so we wanted to illustrate this with different scenarios - we covered everything from a regular family car through to a horse box and trailer. We also included some drone footage for additional visual quality.”
To find out more about video coverage from WhiteNoise Media, contact firstname.lastname@example.org
DISCLAIMER: The statements, opinions, views and advice expressed in this article are those of the author/organisation and not of ENTIRELY. This article should represent information correct at the time of publication however whilst every care has been taken to present up-to-date and accurate information, we cannot guarantee that inaccuracies will not occur. ENTIRELY will not be held responsible for any claim, loss, damage or inconvenience caused as a result of any information within this article or any information accessed through this site. The content of any organisations websites which you link to from ENTIRELY are entirely out of the control of ENTIRELY, and you proceed at your own risk. These links are provided purely for your convenience and do not imply any endorsement of or association with any products, services, content, information or materials offered by or accessible to you at the organisations site.